Both products send email and both have a free tier, but the ceilings sit in different places. beehiiv's free plan is generous on audience — 2,500 subscribers — and strict on people, with 1 team seat. MailerLite's free plan is strict on audience at 250 subscribers and allows 2 user seats. Which constraint bites first says more about the right choice than any feature table.
TL;DR
beehiiv prices a publishing platform: Free with unlimited sends up to 2,500 subscribers and 1 team seat, Lite at $49 a month billed yearly up to 100,000 subscribers with paid subscriptions at a 0% take rate and ad monetization, Pro at $95 a month up to 250,000 subscribers with branding removed and 24/7 priority support, and Enterprise by quote with SSO/SAML and dedicated IPs. MailerLite prices an email list: Free to 250 subscribers with 2,500 monthly emails and 2 seats, Comfort at $10.80 a month billed annually for up to 500 subscribers with 3 seats, Power at $22.50 a month with unlimited emails and seats, and Enterprise negotiated for 200K+ subscribers. Pick beehiiv when monetization features are the point; pick MailerLite when the job is sending newsletters and automations cheaply.
beehiiv's pricing page runs Free at $0 forever with unlimited email sends, deliverability tooling, email templates, landing pages, a recommendation network, and API and integrations. Its plan table caps Free at 2,500 subscribers, 1 team seat, 1 publication, 1 guest author and a 30-day analytics window. Lite is $49 a month with yearly billing and lifts the ceiling to 100,000 subscribers, 2 seats and 3 publications, adding paid subscriptions with a 0% take rate, ad monetization, automations, the beehiiv MCP connection, audience polls and A/B testing, with a 12-month analytics window. Pro is $95 a month yearly, up to 250,000 subscribers, 10 seats and 10 publications, and removes beehiiv branding while adding webinars and coaching, advanced analytics, higher AI credit allocations, webhooks, dynamic content, 24/7 priority support and an unlimited analytics window. Enterprise is quoted and adds SSO/SAML, dedicated IPs, a customer success manager, concierge onboarding, workspace templates, custom rate limits and enterprise connections. The page prices by subscriber count and lets you switch between list sizes before you read a number.
MailerLite's page opens on Free at $0 a month for up to 250 subscribers with 2,500 monthly emails, 2 user seats and community support, and offers a 14-day trial of premium features with no credit card. Comfort is $10.80 a month billed annually — $129.60 a year for up to 500 subscribers — with 3 user seats, unlimited monthly emails and 24/7 live chat and email support. Power is $22.50 a month billed annually, $270.00 a year for the same band, and moves the account to unlimited monthly emails and unlimited user seats for frequent senders, teams and AI agents. Enterprise is negotiated for 200,000-plus subscribers with unlimited seats, a dedicated IP, priority support, a dedicated success manager, onboarding consultation and an account audit. The product around the send includes automations, landing pages, signup forms, websites, digital products, paid newsletter subscriptions, appointment booking, more than 100 integrations and MCP connections for Claude and ChatGPT.
| Feature | Beehiiv | MailerLite |
|---|---|---|
| Free tier | $0 with unlimited sends, 2,500 subscribers, 1 team seat, 1 publication | $0 with 2,500 monthly emails, 250 subscribers, 2 user seats |
| Entry paid plan | Lite at $49 a month billed yearly, up to 100,000 subscribers, 2 seats | Comfort at $10.80 a month billed annually, up to 500 subscribers, $129.60 a year |
| Mid tier | Pro at $95 a month billed yearly, up to 250,000 subscribers, 10 seats | Power at $22.50 a month billed annually, $270.00 a year, unlimited emails and seats |
| Top tier | Enterprise quoted: SSO/SAML, dedicated IPs, custom rate limits | Enterprise quoted for 200K+ subscribers: dedicated IP, success manager, account audit |
| Pricing unit | Plan price that steps with the subscriber count you select | Plan price that steps with the subscriber count you set |
| Sending | Unlimited email sends on every plan including Free | 2,500 monthly emails on Free; unlimited from Comfort and Power |
| Monetization | Paid subscriptions with a 0% take rate, ad monetization, digital products at 0% commissions | Paid newsletter subscriptions and digital products handled inside the product |
| Team limits | 1 seat Free, 2 Lite, 10 Pro, unlimited Enterprise | 2 seats Free, 3 on Comfort, unlimited on Power |
| Analytics and testing | 30-day lookback Free, 12 months Lite, unlimited Pro; A/B testing from Lite | Campaign and subscriber metrics on all plans; advanced reporting on paid tiers |
| Support | Community on Free; 24/7 priority support from Pro; concierge onboarding Enterprise | Community on Free; 24/7 live chat and email from Comfort upward |
Pick Beehiiv if
beehiiv charges $49 then $95 a month billed yearly and builds the money layer in: paid subscriptions without a take rate, ad monetization, a recommendation network and a public-facing publication. Creators whose plan is to grow a list and charge for it should compare the 0% take rate against the competitor's cut before weighing the monthly price.
Pick MailerLite if
MailerLite runs $0 to 250 subscribers, $10.80 a month for Comfort and $22.50 for Power when billed annually, and spends that money on sending: automations, landing pages, forms, websites and support that starts at the first paid tier. Small businesses and solo marketers who want a predictable bill under $300 a year should start here.
No user reviews, ratings or quotes were gathered for this pair. Figures come from beehiiv.com/pricing and mailerlite.com/pricing as fetched for this page; both pages set prices by subscriber count, so the numbers shown correspond to the list size selected there.
It depends on the constraint. beehiiv's Free tier allows 2,500 subscribers and unlimited sends but only 1 team seat and 1 publication. MailerLite's Free tier allows 2 user seats but stops at 250 subscribers and 2,500 monthly emails. Large lists with one author fit beehiiv; small lists with two editors fit MailerLite.
beehiiv lists Lite at $49 a month and Pro at $95 a month with yearly billing for the selected list size. MailerLite lists Comfort at $10.80 a month ($129.60 a year) and Power at $22.50 a month ($270.00 a year) billed annually for up to 500 subscribers. Both prices step up with subscriber count.
No — beehiiv's Lite tier lists paid subscriptions with a 0% take rate, and its digital products are advertised at 0% commissions. Stripe or payment processing fees are separate from the platform percentage on both products.
MaileraLite covers automations, landing pages, signup forms, websites, digital products and paid newsletter subscriptions. Features it does not list on its pricing page are the ad network, the recommendation network and tiered subscriber ceilings up to 250,000, which is where beehiiv's higher price comes from.
beehiiv's page lets you price for 100,000 directly — that list sits at the top of Lite and inside Pro. MailerLite's page stops listing per-tier prices once the list is large and routes those accounts to a negotiated Enterprise plan with unlimited seats and a dedicated IP, so the price is a conversation rather than a published number.
Both show annual pricing as the cheaper option and offer monthly billing at a higher rate. beehiiv marks its $49 and $95 figures as yearly billing; MailerLite's $10.80 and $22.50 figures are the annual rates that work out to $129.60 and $270.00 a year.
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