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FrontvsHelp Scout

TL;DR

The entry prices match exactly and the ladders then diverge. Front sells Starter at $25 per seat per month for up to 10 seats, Professional at $65 for up to 50 and Enterprise at $105, with annual billing saving 24 percent, and charges for AI separately: Autopilot from $0.05 per conversation, Copilot at $20 per seat per month, Smart QA at $20 per seat and Smart CSAT at $10 per seat, with heavy add-ons like Smart QA bundled into Enterprise. Help Scout sells Standard at $25 per user per month, Plus at $45 and Pro at $75, with annual billing saving 16 percent and one AI line item, AI Answers at $0.75 per resolution. Pick Front when one shared inbox spans support, sales and operations; pick Help Scout when support is the team and the budget needs to stay in one number.

The real difference sits in what the base price excludes. Front's AI is a family of add-ons: Autopilot, its customer-facing agent, starts at $0.05 per conversation, Copilot for human agents is $20 per seat per month, Smart QA is $20 per seat per month and Smart CSAT is $10 per seat, with a Smart QA plus Smart CSAT bundle at $25 per seat per month. Copilot, Smart QA and Smart CSAT are included in Enterprise rather than billed on top. Help Scout puts its AI in one line, AI Answers at $0.75 per resolution, and publishes a three-year model on its own pricing page showing new hires of $135,200 in year one without AI Answers against $0 with the add-on, alongside $7,870 of AI Answers cost across the three years.

That difference in structure tells you who each product is built for. Front is designed for support that is really customer operations, where conversations start in sales or logistics and end in support, which is why its higher tiers advertise cross-team workflows, SSO and SCIM, and why its add-on list includes things like an API rate limit increase at $200 per month per 100 additional API requests per minute. Help Scout is designed for a support team with a knowledge base, and its Pro tier sells security, a dedicated specialist and a strategic account manager rather than a broader workspace. One detail worth flagging before you compare: Front states that for contracts over $25,000 it requires an onboarding package to be purchased, so the largest deployments carry a professional services line the plan prices do not show.

Pros & cons

👍 Front Pros

  • Starter at $25 per seat per month covers single-channel support with a shared inbox, ticketing and a no-code knowledge base for up to 10 seats
  • Annual billing saves 24 percent across the plans, more than Help Scout's 16 percent
  • Professional at $65 per seat per month adds omnichannel support, workflows, SSO and SCIM for teams up to 50 seats
  • Autopilot, the customer-facing AI agent, is priced per conversation from $0.05 rather than as a per-seat licence
  • Copilot at $20 per seat per month and Smart QA at $20 per seat per month are transparent add-ons, and both are included in Enterprise
  • Built for conversations that cross teams, which is why its tiers advertise multi-step workflows and cross-team coordination

👎 Front Cons

  • AI is almost entirely add-on territory: Copilot, Smart QA and Smart CSAT cost extra on Starter and Professional, so a small team wanting assistant plus quality scoring pays $25 per seat per month on top of the plan before Autopilot conversations at $0.05 each
  • The Starter tier is capped at 10 seats and single-channel, so omnichannel means moving to $65 per seat per month
  • Enterprise at $105 per seat per month is where AI features stop being add-ons, which is a large step from Professional
  • Contracts over $25,000 require an onboarding package, adding a service cost the public price list does not include
  • API rate limit increases are sold at $200 per month per 100 additional requests per minute, a charge that only shows up when you integrate heavily

👍 Help Scout Pros

  • Three clean per-user steps: Standard $25, Plus $45 and Pro $75 per user per month, all with the same pricing unit
  • One AI line item instead of three: AI Answers at $0.75 per resolution, so the cost follows resolved conversations rather than seats
  • Annual billing takes 16 percent off, and the monthly view is shown side by side with the annual view on the pricing page
  • Standard already includes multiple inboxes, live chat and SMS plus WhatsApp, Instagram and Messenger, and multiple knowledge bases
  • Plus adds integrations with Salesforce, Jira and HubSpot and the internal-teams features, so integration depth arrives at the middle tier rather than the top
  • The pricing page publishes its own ROI arithmetic, including three-year AI Answers cost of $7,870 and savings of $701,009 in its example, so the assumptions are inspectable

👎 Help Scout Cons

  • Entry price buys less channel breadth at the top end than Front's higher tiers, which advertise SSO, SCIM and multi-step automation
  • AI Answers at $0.75 per resolution is the only AI product on the page, so there is no separately priced agent copilot or QA scoring product
  • Pro at $75 per user per month is where security and specialist support sit, which is a 3x jump from Standard for a team that only needs one of them
  • There is no per-conversation customer-facing agent product comparable to Autopilot, so automation beyond resolution answers is not sold at all
  • Annual billing saves less than Front's (16 percent against 24 percent)

Side by side

FeatureFrontHelp Scout
Entry paid planStarter $25/seat/month, up to 10 seats, single-channel supportStandard $25/user/month for growing teams moving beyond email
Middle planProfessional $65/seat/month, up to 50 seats, omnichannel, SSO and SCIMPlus $45/user/month for higher volume across multiple inboxes
Top published planEnterprise $105/seat/month with advanced AI tools includedPro $75/user/month with security features and a strategic account manager
Annual discount24 percent16 percent
Seat structurePer seat with published caps per tier (10 on Starter, 50 on Professional)Per user, no public seat caps on the pricing page
AI for customersAutopilot from $0.05 per conversation, sold as an add-on (included in Enterprise)AI Answers at $0.75 per resolution, sold as an add-on
AI for agentsCopilot $20 per seat per month, or included in EnterpriseNot sold as a separate seat-priced product; AI Answers covers resolutions
Quality and reporting AISmart QA $20 per seat per month, Smart CSAT $10 per seat per month, bundle at $25No separately priced QA or CSAT AI product listed
Richer tiers addCross-team workflows, SSO and SCIM, AI command centre featuresIntegrations with Salesforce, Jira and HubSpot, security tooling, specialist support
Published ROI modelAdd-on prices onlyThree-year example with $7,870 of AI Answers cost and $701,009 of savings
Contract thresholdOnboarding package required for contracts over $25,000Not stated on the pricing page
Best fitCustomer operations that span support, sales and logisticsA support team that wants one predictable per-user price plus resolution-priced AI

Verdict

Pick Front if

Choose Front when conversations cross team boundaries

Front is the one to pick when support is not the only team in the inbox. Its Starter tier at $25 per seat per month is deliberately single-channel, and the product becomes interesting at Professional, $65 per seat per month with omnichannel support, workflows, SSO and SCIM, which is what cross-team coordination needs. The AI menu is built the same way: Autopilot at $0.05 per conversation for the customer-facing agent, Copilot at $20 per seat per month to help human agents, Smart QA and Smart CSAT at $20 and $10 per seat for quality work. Buy Front if you will use those add-ons and if a 10-seat or 50-seat cap fits your team. If the AI add-ons are not on your roadmap, you are paying a premium for workspace features a smaller product would cover.

Pick Help Scout if

Choose Help Scout when you want one number per person and one number per resolution

Help Scout's appeal is that the arithmetic stays short. Per user it is $25, $45 or $75 per month, and per AI resolution it is $0.75 whether you are on Standard, Plus or Pro. Standard already includes multiple inboxes, live chat and the messaging channels, so a small team gets channel breadth without moving up a tier, and Plus at $45 adds the Salesforce, Jira and HubSpot integrations that make a support desk part of a wider stack. The pricing page even publishes its own three-year model for AI Answers, including $7,870 of add-on cost against $701,009 of savings in its example, which is more assumption transparency than most vendors offer. The gap appears at scale: no SSO or SCIM until Pro at $75 per user per month, and no customer-facing agent product priced per conversation.

What the vendors say, and what we did not measure

Neither Front nor Help Scout publishes third-party review data we are willing to restate as fact, and we did not run either product ourselves. Every figure here is taken from the two vendors' own pricing pages as published when this comparison was written. If a plan price or add-on has moved since, tell us and we will re-check it.

Who Should Use Which?

Use Front if you...

  • Support that shares conversations with sales or operations and needs workflows that cross those teams
  • Teams between 10 and 50 people that want omnichannel support, SSO and SCIM on a middle tier rather than the top one
  • Companies that want a human-agent copilot priced per seat at $20 rather than bundled into a plan they may not need
  • Operations that will actually use the API at volume and can budget the $200 per month per 100 extra API requests per minute

Use Help Scout if you...

  • A support team that wants one per-user price and one per-resolution AI price with nothing in between
  • Small teams that need live chat, SMS and the messaging channels on the entry plan rather than the middle one
  • Teams that need Salesforce, Jira and HubSpot integrations but not full security tooling
  • Anyone who wants to read the vendor's own ROI assumptions for AI before committing

FAQ

Is Front or Help Scout cheaper for a five-person support team?

Both entry plans list at $25 per seat or user per month, so the base price is identical: $125 per month. They diverge above that. Front's Starter caps at 10 seats and single-channel support, and its AI add-ons cost extra, while Help Scout's Standard includes multiple inboxes, live chat and the messaging channels with AI Answers at $0.75 per resolution.

How much does AI cost on each platform?

Front sells three AI products: Autopilot from $0.05 per conversation, Copilot at $20 per seat per month and Smart QA at $20 per seat per month, with Smart CSAT at $10 per seat and a $25 per seat bundle. All three are included in Enterprise. Help Scout sells AI Answers at $0.75 per resolution as its only AI line item.

Which platform gives a bigger annual discount?

Front, at 24 percent off for annual billing, against Help Scout's 16 percent. On a five-person team at the entry tier that is a slightly different effective monthly rate for the same list price.

Does either product cap how many seats you can buy?

Front publishes caps: Starter up to 10 seats, Professional up to 50, and Enterprise for larger teams. Help Scout does not publish seat caps on its pricing page, so its three tiers are distinguished by features and volume rather than headcount limits.

Which is better if we also run sales conversations through the inbox?

Front. Its positioning is customer operations rather than support alone, and its tiers advertise cross-team coordination, multi-step workflows and an AI command centre, with Enterprise at $105 per seat per month for the full set. Help Scout's internal-teams features arrive at Plus, $45 per user per month, alongside its Salesforce, Jira and HubSpot integrations.

Are there hidden costs on either side?

Two are documented. Front requires an onboarding package for contracts over $25,000 and charges $200 per month per 100 additional API requests per minute for rate limit increases. Help Scout's cost model is simpler: plan price per user plus $0.75 per AI-resolved conversation.

Spot an outdated price or feature? Let us know and we'll verify it.

Heraldware analysis engine

reviewed · data sourced from official product pages · sources: front.com, helpscout.com