Integromat became Make, and the name still appears in comparisons, so treat any Integromat pricing you read as Make's. That leaves a straight contest between two hosted automation platforms with different billing units and different strengths.
TL;DR
Integromat is Make's former name, so this is really Make vs Zapier. The billing units differ: Make counts credits consumed per action and gives a free plan with 1,000 credits and 2 active scenarios, then $12/month for 10,000 credits on Core. Zapier counts tasks and its free plan allows 100 a month, with Professional from $19.99/month, Team from $69/month for 25 users, and annual billing saving around a third. Make is cheaper per unit and stronger on visual branching; Zapier has the broader app catalogue, deeper enterprise governance and the simpler mental model. Pick Make when cost per automation is the deciding factor, Zapier when your workflows span unusual apps or need enterprise controls.
Make counts credits: most actions cost one, heavier AI-backed modules cost more, and error handlers and routers are free. Its Free plan includes 1,000 credits a month with 2 active scenarios and 3,000+ apps; Core steps up to 10,000 credits monthly at $12/month with unlimited active scenarios, one-minute scheduling and API access; Pro at $21/month adds priority execution and full-text log search; Teams at $38/month adds roles and shared scenario templates.
Zapier counts tasks: its Free plan allows 100 tasks a month with unlimited Zaps, Tables and Forms but two-step Zaps only. Professional from $19.99/month unlocks multi-step Zaps, unlimited premium apps, webhooks and AI fields; Team from $69/month covers 25 users with shared Zaps, shared connections, SAML SSO and priority support; Enterprise is quoted. Paying yearly saves around a third - an example on Zapier's pricing page shows $33.33/month billed annually against a $400 annual total. The enterprise picture is where Zapier separates itself, with SOC 2 Type II and SOC 3 compliance, SSO and SCIM provisioning, managed connections, action restrictions, AI guardrails and end-to-end observability on its enterprise plan. Make counters with overage protection, audit logs, custom roles and domain-claimed SSO at its Enterprise tier.
| Feature | Integromat | Zapier |
|---|---|---|
| Billing unit | Credits consumed per action | Tasks per successful action step |
| Free plan | 1,000 credits/month, 2 active scenarios, 15-min minimum interval | 100 tasks/month, unlimited Zaps, Tables and Forms, two-step Zaps only |
| Entry paid tier | Core, $12/month for 10,000 credits | Professional, from $19.99/month |
| Mid tier | Pro, $21/month | Team, from $69/month for 25 users |
| Top tier | Teams, $38/month; Enterprise custom | Enterprise, contact for pricing |
| Annual discount | Listed as saving 15% or more | Paying yearly saves around a third |
| Multi-step logic | Scenario builder with routers, filters and error handlers (no credit charge for routers or handlers) | Multi-step Zaps from Professional upward |
| Apps | 3,000+ standard apps plus 350+ AI apps | Largest catalogue of the two, with premium apps on paid tiers |
| Users | Unlimited users listed on plans | 25 users on Team; more via Enterprise |
| Enterprise controls | SSO with domain claim, audit logs, custom roles, overage protection | SOC 2 Type II and SOC 3, SSO with SCIM, AI model opt-out, managed connections, AI guardrails |
| Log retention | 7 days Free, 30 days Core/Pro/Teams, 60 days Enterprise | Plan-dependent task history |
| AI features | AI Agents (beta), MCP server, AI Content Extractor, AI Web Search | Zapier Copilot, AI fields, MCP server, agentic workflows |
| Best fit | Cost-efficient visual automation with a usable free tier | Broadest app coverage, team workflows and enterprise governance |
Pick Integromat if
Make wins on arithmetic and on the free plan: 1,000 credits a month rather than 100 tasks, $12/month for 10,000 credits on Core, and no charge for the routing and error handling that make complex scenarios possible. For teams whose constraint is budget per automation step, this is the cheaper structure.
Pick Zapier if
Zapier wins when coverage and control decide it. Its catalogue is the largest, Team covers 25 users with shared connections and SAML SSO at $69/month, and the Enterprise tier brings SOC 2 Type II and SOC 3 compliance, SCIM provisioning and AI guardrails that regulated teams ask for before signing anything.
We did not collect or verify independent reviews, ratings or user quotes for either platform; only vendor-published figures and compliance claims appear here, attributed as such.
On entry pricing, Make Core is $12/month for 10,000 credits and Zapier Professional starts at $19.99/month, with yearly billing on Zapier reducing the effective monthly rate. Whether that translates into a cheaper bill depends on how many actions your workflows perform per task.
Both bill roughly one unit per action. Make does not charge credits for error handlers or routers, while Zapier counts a task per successful action step, so a branching workflow with fallback paths can behave differently on each platform as it scales.
Make's: 1,000 credits a month with 2 active scenarios. Zapier's free plan allows 100 tasks a month with unlimited Zaps but restricts them to two steps.
Annual billing saves roughly a third on Zapier, which narrows the gap with Make. Make lists an annual saving of 15% or more, so the discount difference is real but limited.
Zapier, on paper: SOC 2 Type II and SOC 3, SSO with SCIM provisioning, AI model opt-out and managed connections are published on its pricing page. Make's Enterprise tier offers audit logs, custom roles, SSO with domain claim and overage protection.
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