// 20 comparisons in Crm
HubSpot gives the CRM away and then charges by seat and by hub: its published catalog lists a Core Seat at $20 a month for Starter, $50 for Professional and $75 for Enterprise, with a full Sales Seat at $100 a month for Professional and $150 for Enterprise, plus free view-only seats. Pipedrive charges from the first seat and publishes the ladder: US$14, US$39, US$59 and US$79 per seat/month billed annually. Choose HubSpot if you expect to add marketing, service or content later on the same customer record; choose Pipedrive if sales is the only job and you want a fixed, known bill.
Freshsales sells a CRM with a genuine free tier: up to 3 users at $0, then Growth at $9 per user/month billed annually ($11 on monthly billing), Pro at $39 and Enterprise at $59. Phone, chat and email sit inside the CRM, and Freddy AI starts at Pro. Pipedrive has no free plan at all - only a 14-day trial - but it publishes every number: Lite US$14, Growth US$39, Premium US$59 and Ultimate US$79 per seat/month billed annually, with annual totals of US$168, US$468, US$708 and US$948 per seat. Buy Freshsales if a free or near-free start and built-in calling matter; buy Pipedrive if you want the invoice spelled out before you sign.
monday.com sells its CRM as Basic at $12 a seat a month billed annually, Standard at $17 and Pro at $28, but plans start at 3 seats and Basic caps you at 1,000 active contacts. Pipedrive sells Lite at US$14 a seat a month with no published seat minimum and no contact cap, but has no free plan and holds email sync until Growth. Pick monday if you already live in its workspace; pick Pipedrive if sales is the only job.
Attio gives away a three-seat free plan with 50,000 records, then charges US$35 per user a month billed annually for Plus and US$79 for Pro, with Enterprise priced on request. Pipedrive has no free plan but starts at US$14 a seat a month billed annually and includes a 14-day trial. Attio is the modern data model with room to grow; Pipedrive is the cheaper, more established sales pipeline.
Pipedrive sells four flat CRM plans from US$14 a seat a month billed annually and includes a 14-day trial with no credit card. Salesforce now sells six Sales Cloud editions from a free Suite at $0 through Starter at $25, Pro at $100, Core at $195, Advanced at $395 and Max at $550 a user a month, with Slack and Tableau sold alongside. Pipedrive suits small sales teams; Salesforce suits organisations buying a platform.
monday CRM is a per-seat product with a free start: Basic at $12, Standard at $17 and Pro at $28 per seat per month billed annually, with limits you can read before buying — 1,000 active contacts and 20 quotes a month on Basic, 10,000 contacts and 250 automations on Standard. Salesforce Sales runs Free Suite at $0, Starter Suite at $25, Pro Suite at $100, Core at $195, Advanced at $395 and Max at $550 per user per month. Buy monday for a pipeline a team can configure in an afternoon, buy Salesforce when forecasting, quoting, governance and AI agents have to be auditable across the company.
Two small-business CRMs with different centres of gravity. Freshsales sells three published tiers — Growth $9, Pro $39 and Enterprise $59 per user per month billed annually — with AI as an add-on at $49 per 100 Freddy sessions and a 21-day trial. Zoho CRM starts free for up to three users and runs Standard at $14, Professional at $23, Enterprise at $40 and Ultimate at $52 per user per month billed annually, with monthly rates of $20, $35, $50 and $65. Buy Freshsales for an out-of-the-box AI-assisted sales desk, buy Zoho for depth, edition-by-edition control and the cheapest published entry into a paid CRM.
HubSpot sells a customer platform: Sales Hub is free for up to 2 users, Starter is $7 per seat per month billed annually, Professional is $90 and Enterprise is $150, each carrying credit allowances and required onboarding fees at the top. monday CRM sells a seat on a board: free for up to 2 seats, Basic at $12 per seat monthly billed annually, Standard at $17, Pro at $28 and Ultimate quoted. Buy HubSpot when marketing, sales and service share one system; buy monday CRM when a sales team wants a pipeline inside the board tool it already uses.
monday CRM runs four tiers from $12 per seat per month billed annually ($18 monthly) on Basic with 1,000 active contacts and deals, $17 on Standard with the AI agents and 10,000 contacts, and $28 on Pro with 100,000 contacts; Ultimate is quoted. Plans start at three users and the CRM has no free version, only a 14-day trial. Notion is priced per member with the yearly option selected: Free at $0, Plus at $10 and Business at $20, with no seat minimum and Enterprise quoted.
Attio sells a data-first CRM billed per user: Free at $0 for up to 3 seats, Plus at $44 a user a month billed monthly ($35 billed annually) up to 10 seats, Pro at $99 monthly ($79 annually) with unlimited seats, and Enterprise quoted. monday CRM sells a sales pipeline billed per seat: Basic at $18 monthly ($12 billed annually) with 1,000 active contacts, Standard at $25 ($17) with the AI agent set and 10,000 contacts, Pro at $41 ($28) with 100,000 contacts, Ultimate quoted. Both pricing pages quote in US dollars.
Airtable sells a relational workspace: a free plan for individuals, Team at $20 per user per month billed annually, Business at $45, and Enterprise Scale quoted. monday CRM sells a sales pipeline: Basic at $12 per seat per month billed annually with 1,000 active contacts, Standard at $17 with 10,000 contacts and the AI agent set, Pro at $28 with 100,000 contacts and 25,000 automations a month, Ultimate quoted. Buy Airtable when the data model is the product and several departments share it; buy monday CRM when the records are leads, deals, quotes and sequences and you want them priced per seat.
monday CRM charges $12 per seat per month billed annually on Basic ($18 monthly) with 1,000 active contacts and deals, $17 on Standard with 10,000 contacts and the AI agent set, and $28 on Pro with 100,000 contacts and 25,000 automations a month; Ultimate is quoted. Pipedrive charges €14 per seat on Lite (€168 per seat per year), €39 on Growth, €59 on Premium and €79 on Ultimate, all billed annually, and prices extras separately: LeadBooster from €32.50, Projects from €16, Campaigns from €13.33, Web Visitors from €41 and Smart Docs from €32.50. monday folds AI into the seat; Pipedrive keeps the entry price low and sells the sales extras as line items.
Asana sells work management: Personal free forever for one or two people with unlimited tasks and projects, Starter at $10.99 per user per month billed annually ($13.49 paid monthly), Advanced at $24.99 ($30.49 monthly), then Enterprise and Enterprise+ quoted. AI is metered separately — five requests per user per month are included, prepaid packs run $0.50 per request, and the pay-as-you-go route costs $5.99 per user plus $0.60 per request. monday CRM sells sales pipeline: Basic at $12 per seat per month billed annually ($18 monthly), Standard $17 ($25), Pro $28 ($41), Ultimate quoted, on plans that begin at three seats. The choice follows the records: projects and dependencies on one side, leads, quotes and sequences on the other.
ClickUp sells a general work platform — free forever plan, Unlimited at $7 per user per month billed yearly ($10 monthly), Business at $12 yearly ($19 monthly), Enterprise on quote — and sales runs as views, docs and automations inside it, with Brain AI at $9 and Everything AI at $28 per user as add-ons. Monday CRM sells the CRM itself: Basic $12 per seat billed yearly ($18 monthly) with 1,000 active contacts, Standard $17 ($25) with 10,000, Pro $28 ($41) with 100,000, and Ultimate on quote — trial, not free plan. Choose ClickUp if sales is one department among several; choose Monday CRM if the pipeline is the whole job.
Monday CRM prices Basic at US$12 per seat per month billed annually (US$18 month-to-month), Standard at US$17 (US$25) and Pro at US$28 (US$41), with Ultimate quoted. Zoho CRM lists a free edition for three users, Standard at US$14, Professional at US$23 and Enterprise at US$40 per user per month. Monday leads with an AI agent bundle and contact limits of 1,000, 10,000 and 100,000 active contacts; Zoho leads on breadth and a permanent free tier.
Pipedrive lists Lite at US$14 per seat per month billed annually (US$168 per seat per year), then Growth at US$39, Premium at US$59 and Ultimate at US$79, with a 14-day trial and no free plan. Zoho CRM lists a free edition for three users and Standard at US$14, Professional at US$23 and Enterprise at US$40 per user per month. Pipedrive is a single-purpose pipeline tool that gets expensive as seats multiply; Zoho keeps every published tier below Pipedrive's third rung and adds calling, inventory and portals.
Zoho CRM publishes a free edition for three users and three paid steps at US$14, US$23 and US$40 per user per month, plus Bigin Express at US$7 and Zoho CRM Plus from US$20. HubSpot lists Starter at $20 per seat per month ($7 for new customers billed annually), Sales Hub Professional at $90 per seat per month billed annually and Enterprise at $150 per seat, with required onboarding fees of $1,500 and $3,500. Zoho sells depth at a low per-user price; HubSpot sells a customer platform where every colleague is a paid seat and the upper tiers carry onboarding fees.
Salesforce and Zendesk sit on either side of the customer relationship. Salesforce Sales is a CRM priced per user: Starter Suite $25, Pro Suite $100, Core $195, Advanced $395, Max $550 per user/month. Zendesk is a service desk priced per agent: Suite Team $55 billed annually ($69 monthly), Growth $89 ($115), Professional $115 ($149) and Enterprise plus Copilot $169 ($219). Buy Salesforce to run the pipeline, Zendesk to resolve tickets, and expect to pay twice if you need both.
Zoho CRM publishes a free tier for three users and three paid steps: Standard at US$14 per user per month, Professional at US$23 and Enterprise at US$40, with Bigin Express at US$7 and Zoho CRM Plus from US$20, and it states that local taxes are charged on top. Salesforce Sales Cloud publishes Free Suite at $0, Starter Suite at $25, Pro Suite at $100, Core at $195, Advanced at $395 and Max at $550 per user per month. At the entry level Zoho is a little over half of Salesforce Starter Suite; at Zoho's top published tier of US$40 the equivalent Salesforce rung is Advanced at $395, which is roughly ten times the price. The gap reflects different markets: Zoho sells a broad feature list at a low per-seat price with taxes added, Salesforce sells scale, an add-on catalogue and a partner ecosystem at prices that rise steeply above Starter Suite.
HubSpot Sales Hub publishes four tiers: Free at $0 for up to two users, Starter at $7 per seat per month billed annually or $20 monthly, Professional at $90 billed annually or $100 monthly, and Enterprise at $150 per seat per month. Salesforce Sales Cloud publishes six: Free Suite at $0, Starter Suite at $25, Pro Suite at $100, Core at $195, Advanced at $395 and Max at $550 per user per month, the top four billed annually. So HubSpot starts far cheaper at the entry point, $7 against $25, while Salesforce's Pro Suite at $100 sits close to HubSpot Professional's $90 annual figure. The catch on HubSpot is that Professional and Enterprise carry required one-time onboarding fees of $1,500 and $3,500; the catch on Salesforce is that everything useful above Starter is billed annually and the AI tiers are priced as add-ons from $125 per user per month.